According to PWC, organisations experienced an average of 3.5 disruptions in just 2 years, with 76% reporting medium-to-high operational impact from their most serious disruption.

The COVID-19 pandemic, extreme weather events across the GCC, infrastructure outages, and geopolitical volatility have clearly shown that disruption is not a rare exception — it is a recurring operational reality.

When disruption hits, people managers become the first responders. However, most organisations identify gaps in their people operations infrastructure only after disruption has already begun.

To address these gaps, Keka interviewed HR leaders across the GCC who have successfully navigated real disruptions. Their insights have been compiled into a practical field guide:

👉 Continuity, Against All Odds: The Middle East HR Business Continuity Playbook

This playbook brings together first-hand workforce strategies and practical guidance, offering a ground-level resource that organisations can apply before the next disruption occurs.

This webinar marks the official launch of the playbook, where contributing HR leaders will share:

• The decisions they made
• The processes that worked
• The frameworks they would implement again

All attendees will receive access to the full playbook.

🔷 Agenda

• 3:00 – 3:05 PM | Welcome & Playbook Launch
• 3:05 – 3:10 PM | Playbook Launch: Continuity, Against All Odds
• 3:10 – 3:20 PM | First 72-Hour Response Framework
• 3:20 – 3:40 PM | Keeping HR Operations Running
• 3:40 – 3:55 PM | Maintaining Morale
• 3:55 – 4:00 PM | Q&A + Closing Remarks

🔷 Get the Playbook

Registered attendees will receive full access to the “Continuity, Against All Odds” playbook at the end of the session.

The playbook includes:

• First-hand accounts from MEA-based HR leaders
• A practical early response framework for people leaders
• Process checklists for payroll, attendance, approvals, and documentation
• Guidance on building HR infrastructure that remains functional under pressure

🔷 What’s Inside the Playbook

• A step-by-step early response protocol for the first 72 hours of disruption
• Identification of critical HR processes (approvals, documentation, attendance tracking, onboarding) and how to protect them
• Strategies to run payroll accurately across remote or multi-location teams
• Methods to build a digital HR infrastructure ensuring uninterrupted access to data and processes
• Communication approaches to reduce employee anxiety and maintain trust
• Practical ways to sustain morale and engagement during disruption

🔷 Who Should Attend

• CHROs and HR Directors responsible for workforce continuity planning across the GCC and MEA region
• Senior HR professionals managing payroll, attendance, compliance, and people operations
• Business leaders and COOs requiring continuity in HR systems during disruptions
• HR managers and business partners looking for practical, immediately applicable frameworks

🔷 Save Your Spot

Join HR leaders from across the Middle East for a practical session on building people operations that remain resilient during disruption.

🔷 Hosts

Keka Inc
Team Keka